By 2020 there are expected to be 16 million new cases of cancer every year, 70% of which will be in developing countries where governments are least prepared to address the growing cancer burden and where survival rates are often less than half those of more developed countries. The time to take action is now.

AfrOx believes that the only way to effectively prevent, detect and treat the rising number of cancers in Africa is to develop an international alliance - including governments, international organizations, NGOs, research institutions and the pharmaceutical industry.

Sustain supported AfrOx to establish the Cancer Prevention 4 Africa program (CP4A) to promote early detection and awareness of cancer in Africa, by promoting community awareness and engagement. The aim of the first phase was to evaluate the program in Ghana and to establish a model that could be replicated in other African countries. During the first phase of the program (Sept 2010 – Sept 2011), AfrOx found that health professionals, NGOs and cancer advocates required support with how to develop, implement and monitor effective cancer awareness and prevention programs.